GeekFluent’s Roundup of the EMC MegaLaunch Announcements

Perhaps you remember EMC’s first big product announcement event under their then-new CMO Jeremy Burton. They called it a “MegaLaunch” and set out to break several world records as part of the event. If you remember 20 people stuffed into a Mini Cooper, you remember the event.

Every year since then, EMC has repeated the MegaLaunch theme. Last year I was lucky enough to have a front-row seat at MegaLaunch III in Milan.

This year it’s MegaLaunch IV and here are what I think the important bits are:

Which was your favorite part of the MegaLaunch event? Let me know in the comments below.

EMC Announces ProtectPoint Backup Solution

ProtectPointToday, as part of their “MegaLaunch”, EMC announced a new backup/data protection solution called ProtectPoint.

Storage administrators already use a combination of array-based snapshots and backups to another device (either disk- or tape-based) to protect their users’ data. ProtectPoint combines these two — formerly separate — concepts into one elegant solution. Continue reading

EMC Announces Next-Generation VMAX Storage Array

VMAX3 LogoToday, as part of their “MegaLaunch”, EMC announced the next generation of their VMAX storage platform. The new line is known as the VMAX3 and consists of three models, the 100K, 200K, and 400K which succeed the previous generation’s 10K, 20K, and 40K VMAX2 models respectively.

According to EMC, the new VMAX3 models provide: Continue reading

EMC Announces VMAX Cloud Edition

Today, EMC announced the Cloud Edition of their signature Symmetrix VMAX storage platform.  Timed to coincide with the VMware Partner exchange conference, there have been rumors about this announcement for a while, but now we’ve got some details.

Release of a product of this nature is another indicator of an overall change that’s been occurring at EMC.  Back in the day, if you wanted to add a new volume to your Symmetrix array, you called EMC Support and they sent an engineer on-site to edit your bin file…  Those days are gone.  EMC’s focus has shifted to user-friendly, easy-to-use management interfaces that no longer require advanced degrees in storage in order to run.  For example, RAID levels — a former staple of EMC conversations — are rarely even mentioned any more.

So, what is it that makes the Cloud Edition different than a regular VMAX?  Here’s what I know: Continue reading